Kadima Security

In the Loop

MY THOUGHTS ON THIS CHRISTMAS

I want to wish each one of you a very Happy Holiday Season. It’s a very special time of the year, around the world. As I have grown older; approaching age fifty-six, I’ve lived a very blessed life. It can be attributed to the many wonderful clients, partners, boxing community, mixed martial arts family, California State Athletic Commission family, my wonderful wife of 25 years, two sons, one daughter, wonderful brother, two sisters, and dogs. Let's not forget the fact that I live in the greatest country in the world protected by the greatest military service. Thank you to our service men and women around the world! I love you all! What I have grown to know is that we are all here on borrowed time. I am grateful for every day above the ground, should our father need us. It’s called, “God’s Will, God’s Way!” Always have your bags packed. What I am saying is to enjoy your kids, wife, friends, pets, clubs, etc. Tomorrow is not guaranteed is what I mean when I say, to have your bags packed. That means be the best person you can be. Never wait for tomorrow to say I love you, because tomorrow is never guaranteed. On that note, I love you all. Have a Merry Christmas.
Stay in the Loop!

Very best
Louis Perry.

NBC News Appearence

Hello Team,

I am going to be featured on NBC News tonight at 5:00 pm on Channel 4. The interview will be about security related stories. It is an honor to represent the security industry once again, and in a positive light. I look forward the blessings this exposure will bring to Kadima.

The Valley 200 Launch Party

Determining the most influential people in the Valley areas of north Los Angeles is a difficult task, but that is what we set out to achieve in our inaugural issue of “The Valley 200.” The Valley 200 will introduce our readers to the 200 most powerful business people and leading opinion shapers in the San Fernando, Santa Clarita, Conejo and Antelope valleys – and I’m delighted to inform you that because of your significant achievements and standing in our community, you have been included in this distinguished group of leaders.Please join me as my guest at the Valley 200 launch party, to be held Wednesday, November 9, 2016, from 5:30 PM to 7:30 PM in the Warner Center Marriott, located at 21850 Oxnard Street, Woodland Hills, CA 91367.Please RSVP by Friday, November 4th to Nicole at nhamre@labusinessjournal.com. We look forward to celebrating with you.

Sincerely,Charles Crumpley
This invitation is for you and one guest.

San Fernando Valley Business Journal Feature

Dear Elite Members of In the Loop, Today is a great day! I have been honored to be profiled in the great San Fernando Valley Business Journal. This is a transparent look into my life from the PR and marketing perspective.A special thank you to Ms. Helen Floersh for writing this article and her wonderful words. Also, a thank you to Mr. David Sprague for the amazing pictures he took. Please take a moment to either pick up a copy of the SFV Business Journal or take a look at the article below.

By Helen Floersh Staff reporter

Does the name Louis Perry ring a bell? Chances are you know him from somewhere. Dozens of articles have been written about him. Maybe you've seen him before a boxing match on television; as an inspector for the California State Athletic Commission and former director for the World Boxing Hall of Fame, he's made plenty of appearences in the ring. Or perhaps you know him as the security expert from television newscasts – as a founder and president of Kadima Security services Inc. in Encino, he's become the local media's go-to guy for security expertise. He's also the neighborhood watch chair for Stevenson Ranch; a certified instructor of Homeland Security courses; and an honorary member of the International Police Association – despite never having served as a police officer. Or Maybe you know him from online media. He emails a weekly newsletter – in addition to one-off opinions and informational tidbits – to more than 7,000 people. Its a lot to keep up with. even Perry must occasionally consult his own business card to keep track of all his titles. But the extra effort is well with it, he explained, if it means everyone else will remmember his name. "Someone will hear 'Louis Perry' and go, 'Isn't he the inspector of the California Athletic Comission? Isn't he the neighborhood watch guy for Stevenson Ranch?" Perry said. "Every chance you get to put your name out there is another opportunity"

Princes and Presidents

Perry doesn't differentiate between his personal and professional profiles. To him, Louis Perry is synonymous with Kadima Security. While other executives may prefer to keep some distance between work and their persona, Perry has found the opposite approach to be lucrative as a business model. His 10-year- old firm about $10 million annually in security contracts, he estimates – all without spending a dime on advertising or public relations. "I've done more than 150 print publications, over 75 (television) news reports, ovder 30 radio shows," Perry said if I'm marketing my name, I'm marketing Kadima. If I suceed, the company suceeds." Perry's story started in Brooklyn, where he was raised by his mother, a Dominican immigrant, in a government-subsidized housing complex. Growing up in a diverse community catalyzed his natural extraversion. "I was a half-black, half-Dominican guy in a Polish-Jewish-Italian neighborhood," Perry recalled. "And I was very popular. I knew everybody because I talked to everybody." That didn't change when he left New York at age 19 to pursue acting in Los Angeles. He took a job as a security guard at Sherman Oaks Galleria to help pay rent. Before long, he was promoted to supervisor. Perry was then offered a position at a Wilshire Boulevard high-rise, where he befriended a wealthy tenant who asked him to round up a team to work security at a Beverly Hills fete. As he distributed their earnings at the end of the evening, Perry had an epiphany. "I realized this could be a business," he said. "So I went for it." Building a network that includes Saudi princes, celebrities, prime ministers and presidents was no small task for a poor kid from Brooklyn. But Perry had a plan. "I read the news constantly and that's how I'd get my leads," he said. "I'd learn if a new business opened up or if somone important was coming to town. Then I'd write to them." Presidents are a great example. Perry has penned letters to every one of them for the last 30 years. He counts Ronald Reagan, George H.W. Bush, Bill Clinton and Brack Obama among his past clients. "When they come (to L.A.) ... I'm the one they call for security, because they know me alrady," he explained. "Being proactive gives me an edge." One of his biggest clients, Westrec Marinas, took over a decade to respond. But accoding to Perry, it was well worth the wait. "I read an article in the Los Angeles Business Journal that said they were expanding," he recalled. So I did some research and wrote them a letter saying I'd heard things about their company and that I'd love to work with them." Fifteen years later, Perry was driving down Ventura Boulevard when his phone rang. The caller was the Westrec manager to whom Perry had written." "He said, Louis, I think we're ready to to talk,'" Perry said. "Iv'e been doing business with them ever since." One of Kadima's most controversial clients was procured the same way. In June 2009, Perry was working at his desk when he learned of Michael Jackson's death. " I keep a TV on in my office all the time so I can catch all the breaking news," Perry explained. "When I saw Michael Jackson had died, the first thing I did was track down Conrad Murray's lawyer." (Murray was Jackson's physician.) That was a Wednesday. On Thursday, Perry mailed out a marketing package he had assembled for Murray. Around 7 p.m. on Saturday, Perry was headed to a party in Beverly Hills when his phone rang. Murray himself was on the line. "So I turned around, went home to change and drove to pick him up," Perry Said. "Years later, he's still my client"

Three-pronged strategy

Some people criticize Perry for protecting Murray, who was convicted of involuntary man. Once Perry has established a relationship with a potential client, Perry sends him or her a thick, spiral-bound porfolio containing copies of his certificates and photos with past clients. Joan Rivers, Linsey Lohan, Neurosurgeon Dr. Keith Black and many others make an appearence and share a testimonial about Kadima. According to Perry, he maintains ongoing personal and professional relationships with significant proportion of them. One example is Black, whom Perry describes as the onky man who has ever intimidated him. "He's just so brilliant. you can feel it when you're talking to him," Perry said. "But he's so kind too. He invites me to his Christmas parties every year." Black isn't the only client who has extended Perry an invitation to a holiday celebration. In 2014, Perry went to the White House for Easter at the behest of Obama, with whom he regulary corresponds. "My son went with me," Perry said proudly. "We even go to go to the easter egg hunt." Perry's third method for boosting his public image is his email news letter, "In the loop." Every week, more than 7,000 subscribers recieve security tips and health news written by Perry and a pre-medical student named Manni Golbarg, who was hired specifically for the job. Perry occasionally sends out endorsments of business and books as well, in addition to more personal "transparency" notes containing his thoughts on political issues or news about his family. "Even if I don't get around to sending all three blasts out, every week there's some thing," Perry said. "I keep myself out there."

Networking success

Perry has distibuted hundreds of letters and thousands of business cards over the course of his career. But he believes nothing would have been possible without his passion for people. "I love people. I love meeting them, having conversations and getting to know them, no matter who they are," Perry said. "Black, white, Spanish, Greek, Jewish, whatever – I just love talking to everyone." Despite having rubbed elbows with some of the world's most powerful people, Perry stresses that his efforts hinge on treating everyone with dignity. Those who are trying to boost their public profile but avoid interacting, with certain groups are making a big mistake, he said. "A lot of us say, 'Why not how it works," he explained. "Be nice to everybody and treat everybody with respect. Then and only then will you accomplish what I've accomplished in my life."

Very best, Louis Perry.

Pride and Joy

Today is a very special day. It is a day I did not think would be so special, but I am overflowed with joy, pride, and happiness. On August 15, 2016, my wife Paulina drove my son Justin out to Arizona to visit his new College.

As a kid from Brooklyn, I had to work long and hard hours. It is wonderful to see the blessings of the work I have done over the years. My son moving away to college is a wonderful blessing. To witness him take charge of his life and to start his journey makes all those long and hard hours’ worth it. First it was my daughter Mirage, now it is Justin, and soon it will be Adam who will be my youngest to go off to college and on their way to building their lives. They will take our family legacy name to another level and build a future for a greater tomorrow. It is an honor to be the parent of such smart and beautiful children. This is a great feeling to know I have two children who are taking ownership of their education and that the third is already preparing.I have claimed many accomplishments, but there is no accomplishment greater than knowing my children are good and that they are following the wonderful words of my wife, “Knowledge is power.” Congratulations to my family: Paulina, Mirage, Justin, and Adam. I am so proud of you and honored to witness your journeys.

Tonight will the last family dinner before Justin leaves to continue his education. It will be a sad event, but overall it will be joyous and in celebration of his accomplishments

Very best, Louis Perry.

A Letter from President Obama

Dear Elit Members of In the Loop, As many of your know, I am always in correspondence with our nation's leaders. It brings me great honor to share this letter sent to me from President Barack Obama.

Be safe and remember, we are all human beings first.

Stay in the Loop, Louis Perry.

WHO LOVES YOU BABY!

Louis! Thanks so much for the very kind letter and the promo package. Great work man. You've seen the world and done so many things. I truly respect and admire that. Couldn't have a better man in the corner helping us along on our pro debut. Thanks for taking care of our fighters. Looking forward to talking to you more about our upcoming projects/work. Who loves you baby!

JAPANESE OLD MAN IS AMAZING

You won't understand a word but it will make you laugh out loud. I haven't a clue how he does any of this.This is a great act. See if you can figure it out. Watch it right through.

You can also see this video by visiting this link: http://www.youtube.com/embed/75X7G-38xBk

Joe Biden Letter

Dear Elite members of In the Loop,

-Joe Biden

It is always a pleasure to receive a letter from a leader of our Government. I am honored to have been acknowledged by Vice President Joe Biden for all of the work I do for a better and safer tomorrow.

It brings me joy to be able to share this with you.

Be safe, stay healthy, and stay In the Loop!

George Bush Letter

Dear Elite members of In the Loop,

-George Bush

Those of you who know me well know how important it is for me to maintain friendships in all places. I have friends from up high, down low, and in the middle. One of my very special hobbies is to supply a very dear friend of mine, President George Bush with happy socks. I would like to share this letter I received from President Bush Sr. His kind words absolutely made my day. Whenever you see Mr. President Bush Sr. wearing happy socks, know that they came from me. It is an honor to know that a kid from Brooklyn dresses our President's feet.

Be safe and remember

Stay in the Loop, Louis Perry.

We are all humans first

"This world of ours... must avoid becoming a community of dreadful fear and hate, and be, instead, a proud confederation of mutual trust and respect."

-Dwight D. Eisenhower

The first right, the Freedom of Speech has never meant and never will mean burning down buildings, attacking innocent people, or attacking innocent police officers. I have always felt that people, who have the goal of destruction, seek opportunities such as Ferguson, to commit criminal acts. I am grateful to have my mother in my life, for she has taught me that there is good and there is bad among all people, and to only associate with the good. Let us imagine if an officer is killed and the police strike against the race of the killer, or every time a white person is killed, white people retaliate against the race of the person who killed that white person. They go after their families and burn down their businesses. There would be no integration and no community; all businesses would be burned to the ground. This is not how our society works. I will say, burning down the businesses of innocent people is not that answer. Attacking police officers is not the answer either. The opinions of right and wrong do not fall under a racial line. In life, I have learned that doing what is right and abstaining from doing what is wrong, regardless of my passionate feelings, will allow me to sleep at night. I do this, and I believe we should all do this for the good of our society.

Be safe and remember, we are all human beings first.

Stay in the Loop, Louis Perry.

CPPA 2014 Conference
Parking innovation breaks off.
31st Annual Conference & Trade Show

Trends in the parking lot security. Join Louis perry in a session that will emphasize Mr. Perry's experiences in parking structure security. He will be covering good experiences and bad experiences that we face in parking garages every day. Experiences from observed sexual activity in vehicles to arguments in garage, people sitting in vehicles and also cars left without being moved for a long periods of time. The goal is to look at options and offer a forum of pro-active awareness.

WHY IS THE REBBE'S PICTURE IN MY OFFICE?
By LESLEE KOMAIKO, Contributing Writer
THE JEWISH JOURNAL

Louis Perry‘s office in Encino is filled with pictures, including one of the Rebbe Menachem Mendel Schneerson, and he’s even been given the nickname “Undercover Jew” ● What makes all of this particularly interesting is that Perry, the son of a Dominican mother and an African-American father, isn’t Jewish ● Why does he have a picture of the Rebbe in his office? And how is he helping Chabad Houses protect themselves?

You can also see this article online by visiting this link: http://chabadinfo.com/blogs/why-is-the-rebbes-picture-in-his-office/

FROM SHMATTE TRADE TO “UNDERCOVER JEW”
By LESLEE KOMAIKO, Contributing Writer
THE JEWISH JOURNAL

I AM EXCITED TO SHARE WITH YOU MY MOST RECENT FEATURE. IT IS A GREAT HONOR TO HAVE BEEN FEATURED IN THE JEWISH JOURNAL. I AM GRATEFUL TO THE JEWISH JOURNAL FOR ADDING ME TO THEIR WONDERFUL NEWSPAPER. I HOPE THAT YOU ENJOY THE READ.

MAZEL TOV! AND STAY IN THE LOOP

You can also see this article online by visiting this link: http://www.jewishjournal.com/business/article/from_clothing_trade_to_security_services

Boxing Match Appearance

CYL INTERVIEW

Louis Perry is the Founder and President of Kadima Security Services. He is the Delegate and Neighborhood Watch Chair for Stevenson Ranch. He is also the inspector for the California Athletic Commission. Louis Perry has been in the security industry for over 30 years. He has provided security for four previous presidents, celebrities, royal families, the Jewish community, and a lot of high profile clients. He provides security for many locations in Los Angeles and is well connected around the world. He has been featured in over 100 publications and has been a featured guest on television and radio shows throughout the United States. His passion is to help and encourage our youth to be successful in life, he has done many speaking engagements for our youth.
CYL Interview

BEYOND THE DREAM: LOUIS PERRY

In case you did not see my 3 minute piece on Fox News last Saturday, I wanted to make it available to you. I am very proud of it. Thank you for years of support & love. Enjoy! Be safe, stay healthy and stay In the Loop!
Louis perrybeyond the dream
Very best,
Louis Perry

Neighborhood Watch group meets with experts

BELOW IS THE MOST RECENT HOSTED MEETING BY STEVENSON RANCH NEIGHBORHOOD WATCH. IF YOU WOULD LIKE A MEETING ORGANIZED FOR YOU, CONTACT MY ASSISTANT KIMBERLY AND WE WILL SET IT UP. CRIME SEASON IS NOW. DO NOT BE A VICTIM. STAY AHEAD OF THE CRIMINALS. STAY IN THE LOOP!

Mark Botello, retired FBI agent, 25 years, and current special agent for the U.S. Dept. of the Treasury speaks to the Stevenson Ranch Neighborhood Watch at the IHOP restaurant on Lyons Ave. Louis Perry/courtesy photo

The Stevenson Ranch Neighborhood Watch group met Nov. 19 with members of the community and several law enforcement experts including Tim West, retired lieutenant for the Beverly Hills Police Department and resident of Stevenson Ranch.Also attending was Rudy Lopez, lieutenant with the Los Angeles Police Department, Marc Botello, retired FBI agent for 25 years and current special agent for the U.S. Department of the Treasury, and Janna Joos, representative from Damsel in Defense.Currently the Neighborhood Watch group has 154 members. The goal is to be at 300 members by November 2014.

Louis Perry is the chair of the Stevenson Ranch Neighborhood Watch group.

You can also see this article online by visiting this link: http://www.signalscv.com/section/486/article/110204/

Spotlite Radio

PLEASE STAY TUNED, I WILL BE ONE OF SEVERAL PRIVILEGED GUESTS TO APPEAR ON SPOTLITE RADIO. BELOW IS THE LINK TO THAT WEBSITE AND THE SCHEDULE.

MICHAEL FISCHMAN AT 2:00 PM
PASTOR CL SIMMONS AT 2:12 PM
LOUIS PERRY AT 2:36 PM
MELANIE KEVELES AT 3:00 PM

Jaam e Jam International TV

Louis Perry Interviewed on Jaam e Jam International TV.

Peter Tilden Radio Show

Louis Perry Interviewed on Peter Tilden Radio Show

Post London Bombing Interview

KCAL 9 Interviews Louis Perry about Security in the US post London Bombing.

KCAL 9 Louis Perry

KCAL 9 Interviews Louis Perry about a Huge Casino Heist.

Louis Perry's 50th Birthday Celebration

Louis Perry's 50th Birthday Celebration

Holiday Victims

Holiday Theft Prevention Tips

Radio 2014

Radio 2014